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Following is a list of 12 ways to improve your website:
ite Navigation 鈥?Ease of navigating your website will allow the user to find exactly what鈥檚 been looked for. It will also boost the search engine rankings of your website. A descriptive website which tells the user what鈥檚 on offer in fewer clicks is popular with the users and can help to convert the user into a potential customer.
To Action Text (CTA)鈥?Clear calls to action are specific and self explanatory viz. 鈥楧ownload鈥? 鈥楻eviews鈥? etc. They are in first person telling the visitor what to do. The CTA are in colors that compliment the website background.
usels 鈥?Should be used only if it is of any relevance and value addition. The number should be restricted to 1-3 to retain interest of the user and they should not be auto forward slides. According to Smashing Magazine Lee Grant Jersey , using a carousel for image galleries on a product detail page may be very useful to users that are browsing on a mobile device.
al Proof 鈥?To convert users into customers a message or a quote or a testimonial by an influential personality acts as a social proof of the credibility of your site and product.
imonials 鈥?Good things or opinions expressed by great, famous, loyal clients should be made very visible. Videos Juan Mata Jersey , Tweets, etc. should be scattered throughout the site such as the product page, case studies section Jesse Lingard Jersey , etc.
Pages 鈥?The success of a business depends to a large extent on how wellaconnectis there between the people of the company and its clients. The website pages should give the company profile, employee details, work culture Fred Jersey , etc as they project a transparent communication.
chat 鈥?This offers an instant insight into the interest of the client garnering immediate feedback on the site and striking an effective communication with the clients and prospective customers.
le friendly 鈥?Mobile friendly web pages offer a good user experience. The visible links and ease of navigation is a must have which will enhance the mobile search ranking of the site.
rnal Linking 鈥?To keep the clients moving through the site, provide various links so that they do not hit a dead end and lose interest. e.g. Link the home page to various services which in turn can be linked to contact form.
10.E-mail sign up forms 鈥?The sign up process must be crystal clear as to why the user is signing. The forms should be prominent, offer social proof and promise something concrete that will interest the potential customer.
et the Fold 鈥?Stuffing all information above the fold will make it complicated to scan through. Only important message should be on top. A good reason to scroll will enable the users to go down the fold.
k You Page 鈥?To maintain the interest of the visitors and give them a reason to revisit and stay on your site Eric Bailly Jersey , a thank you page can be effectively used viz.鈥橲ign up through this page鈥?or 鈥極ffering best fortnightly deals鈥?or 鈥楲ook for more news鈥? etc.
More About the Author
Jitendra Raulo is the author of this article. He is Co-Founder & CEO at Aarav Infotech India . Find more information, about aaravinfotech. and Services of Aaravinfotech here.
Total Views: 183Word Count: 506See All articles From Author
If more than half of your website's traffic should be coming to you from search engines, you have to make sure that you are using them to best ch marketing stategies have five components:
1)NATURAL SEARCH ENGINE OPTIMIZATION (SEO): this seeks to ensure that your pages will achieve great ranking in the search listings.
Here are 10 steps to search optimising your site. There are a good few things you can do to improve your rankings Diogo Dalot Jersey , but these 10 are essential:
a) Do competitive intelligence studies. See who comes up when you search for 'your' keywords and look closely at thier sites. Examine their site structure, keyword themes and tags, as well as the depth and quality of their content.
b) Polish Up Your Title David de Gea Jersey , description tags and Urls. They are your Neon signs on the SERP. Never leave their wording to to capture the essence of the page and the compelling reason to visit. Resist the urge to put your brand name first in the title or description tag - searches do not know your brand, or they would have gone right to your site. lead with the keyword and a solution for the searcher; add your brand later if you have space, or put it in the description tag. You have 45 to 50 characters for the page title. USE THEM!
There is another tag called the keyword meta-tag David Beckham Jersey , which appears in the code of each page. Into this tag you can load all the words that associated with the page ( google ignores it , becuse google belives it own algorithm is decent, but use meta keywords for lesser search engines).
c) Put alt tags on all important images. Spiders are blind and cannot see what is in a photograph or graphic. DO NOT fall into the trap of 'KEYWORD STUFFING' it may be seen as spamming by google and other search engines Chris Smalling Jersey , you can place the word 'Image' after the keyword to help show the search engine you are not spamming.
d)Put descriptions in all files such as PDFs or .docs. Most spiders cannot read word doc or Adobe PDF files. But they can read the description of the files.
e) Name all your links with Keywords. Google considers the text used in a hyperlinl (Known as ' anchor text' and typically appearing i blue and underlined.
f)Give text alternatives to all your javascript, video and flash content , as you do for photographs. Spiders cannot see what is in flash content or movies files.
g)Stucture you site according to keywords themes. it is better to have a large number of pages than to have all your content cushed into a few pages. Each important page on your site should have only one keyword the page is crowed with keywords search engine spiders find harder figure out w. Cheap Jerseys Free Shipping Cheap Jerseys From China Cheap Jerseys From China Cheap NBA Jerseys China Cheap NFL Jerseys From China Cheap NFL Jerseys Online Cheap NFL Throwback Jerseys Wholesale NFL Jerseys China Wholesale NFL Jerseys China Wholesale Nike NFL Jerseys |
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